1. "My #1 tip: Read. A lot. Spend the majority of your time reading. Everything. Books, blogs, magazines, newspapers, everything. Read content out of your sphere of interest and read content that drills down into areas you are very passionate about. Reading inspires creativity and helps me create content." — Mitch Joel, president of Twist Image
I thought this was a great tip and obviously so did PR News Daily since it was listed as number 1. Social media is all about knowing as much as you can about what is going on on the internet, in the world and with your target audience. Reading blogs will help keep you fresh. I love that Joel says to read outside of your comfort zone. You always want to be well rounded when it comes to knowledge. You don't want to only know about one subject. So in 2013 read everything that gets placed in front of you and everything you have a chance to get your hands on. It will probably come in handy.
That's a very good tip Becca! At every conference and PR function I attend the speakers are always telling us to read and be -up-to-date with the latest news and trends. I didn't really like reading so much at first, but now I enjoy it because I actually know what's going on in the world.
ReplyDeleteThis is a great tip. I think that too much of our time is spent skimming articles and taking short cuts. This only decreases the size of our knowledge pool. Reading is a hobby that has fallen by the wayside in the increasing digital world we live in. Another great tip I have learned is to read one non-school book a month. I know it sounds like a lot but it really does make a difference. As the presence of social media increases daily, it is important to know how to understand how to most effectively use these digital tools. Being an informed media consumer will also make you a move valuable contributor to the conversation.
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